Our dear friend and creative services director, Jerry Long, has had quite a year. Today — one heart attack, one open-heart, triple-bypass surgery, and months of recovery later — we’re happy to report that Jerry’s journey in 2019 has led to many changes for the better, for him and for JKS. […]
Look around your house or office. Chances are there’s something there that has a company’s logo on it. And there’s also a good chance it’s something you’ve had for a while. I can say that with confidence because statistics back me up. In a recent survey of consumers, the surveyors found that: 91% had at […]
At JKS, we see our business as part of our community. Many of the people we interact with at work – fellow employees, customers, vendors – are people we see out and about. It may be different when your business is based in New York or Los Angeles, but when your location is a largely […]
Moving is hard, and no one enjoys it. But sometimes, you just have to move. That’s where we were 10 years ago when we decided to move to our current location in Davidson County, N.C. It wasn’t that we wanted to move – we had to move in order to grow. […]
Here at JKS, we welcome visitors to our office, but we do tell them one thing – if you don’t like dogs, you may not like it here. My Great Pyrenees, Tray, and my Bernese Mountain Dog, Cal, have the run of the place. As a result, our offices have more fur and drool than […]
One of the most important things in our business – or any business, for that matter – is responsiveness. When a customer calls and needs something fast, you have to be ready to meet that need, or you may lose that customer. […]
My husband, Will Spencer, started JKS Incorporated in 1983. The name comes from his father’s initials, John Kerr Spencer. Will was 23 years old at the time, and he started the business not even knowing what it was going to be. “I rented a building with no idea what I was going to do, but […]
When you run a business, you know that the most important service is making the customer happy. That’s true whether it’s a large experiential marketing firm like ours, or you’re a guy with a lawnmower who cuts grass. But how do you keep customers happy? Well, at JKS we don’t have a “Philosophy of Customer […]
When people ask me what we do here at JKS, it’s a challenge to keep my answer under an hour because we do so many different things. It’s rare that that a client comes to us and just says, “I need a banner” or “I need a show car.” The projects we take on involve […]
We work with clients across the country, and recently I realized that many of our clients, even some we’ve worked with for years, have never visited our facilities here in Welcome. Which is a shame, because we really have a very cool place and I love to show it off. Since we take a lot […]